For a Magento or Adobe Commerce store, the best fit ships an official Adobe Commerce Marketplace module, reads only your public catalog so B2B and login pricing stay protected, and behaves like an online salesperson that recommends and closes. Emporiqa meets all three. The ranking below scores it against named alternatives.
Searching for a Magento live chat module instead? A section further down compares live chat with an AI chatbot, so you can pick what fits how you run your store.
Competitor details verified against public sources on 1 July 2026. Confirm current state with each vendor before you decide.
Ranking
- Emporiqa ships an official Adobe Commerce Marketplace module (Magento 2.4.4+, on-premise and Cloud), reads the public catalog only so login and B2B pricing stay behind login, recommends and closes, offers photo search, and works in 65+ languages.
- Looma connects to Magento through a product feed and recommends from your catalog. No official Marketplace module. No photo search.
- Gorgias is e-commerce native and recommends products, but its AI selling agent runs on Shopify. On Magento, Gorgias works as a helpdesk, so the AI selling agent is not available to a Magento store today (verify).
- Zendesk AI and Intercom Fin are built first to resolve support questions from help content. Confirm any storefront selling features for Magento with each vendor.
- Ada is enterprise support automation, quote-based, aimed at large support teams rather than the storefront.
- CHATTERgo offers an AI shopping assistant for Magento that recommends products. Confirm its exact install method, and whether it ships an official Marketplace module, before you decide.
Comparison table
| Tool | Official Adobe Commerce Marketplace module | Reads your full product range across storefronts | Public-catalog-only safety | Recommends and closes | Photo / visual search | EU company, GDPR |
|---|---|---|---|---|---|---|
| Emporiqa | Yes | Yes | Yes | Yes | Yes | Yes |
| Looma | No (product feed) | Yes (feed) | Verify | Yes | No | EU data (HQ undisclosed) |
| Gorgias | Yes (Adobe Marketplace, helpdesk) | Helpdesk data | Verify | AI selling agent is Shopify-only | No | No (US HQ), GDPR + SOC 2 |
| Zendesk AI / Intercom Fin | No | Knowledge-base content | Verify | Support-first | No | No (US HQ), GDPR |
| Ada | No | Limited | Verify | Support deflection, enterprise | Marketed, unconfirmed (verify) | No (Canada HQ), GDPR, EU hosting option |
| CHATTERgo | No (REST API + widget embed) | Verify | Verify | Yes (recommends) | No | No (Hong Kong HQ), GDPR not stated |
Capabilities reflect public information as of 2026-06-30. Confirm current state with each vendor before you decide.
Why these three criteria carry the most weight on Magento
- Official Adobe Commerce Marketplace module. A module reviewed by Adobe and built to install cleanly beats a script pasted into your theme, which becomes a maintenance and security question later. Emporiqa ships an official Adobe Commerce Marketplace module for Magento 2.4.4 and above, on-premise and Cloud. You install it, then click Connect.
- Public-catalog-only data safety. Magento stores carry B2B pricing and SKUs behind a login. Emporiqa reads public catalog data only, so a logged-out shopper cannot pull a negotiated price. The online salesperson never sees what sits behind login.
- Reads your full product range, then sells. A shopper asking for a specific spec should get a matching product, not a mixed-up catalog. Emporiqa reads your full product range, including products with options, across multiple storefronts, and behaves like an online salesperson: it recommends, handles objections, suggests variations and walks the shopper to checkout.
Pricing follows the same model as on every platform: $0 per month plus $0.25 per conversation, AI model cost included, $25 of signup credit (about 100 conversations) at first store creation. You pay when the salesperson talks to a shopper, with no per-seat fee and no annual lock-in. Languages: 65+. Photo search is included. Among the alternatives above, only Ada's marketing mentions visual search, and we could not confirm it as a shipped feature. Confirm with each vendor.
Live chat or an AI chatbot for Magento: what changes
Plenty of Magento owners search for a live chat module when the problem they want solved is a shopper asking a question and getting no answer. Live chat can answer that shopper, but only while a person sits at the keyboard. Most stores leave the chat unmanned after closing time, and the shopper comparing specs in the evening moves on without a reply.
An AI chatbot that knows your catalog answers on its own. It recommends matching products, handles objections and walks the shopper to checkout, at midday or past midnight. When a conversation needs a human, it hands off to you with the full history, so you pick up informed instead of starting from zero.
Plain live chat remains the better choice for one kind of owner: the one who is at the desk during every open hour and wants to type every reply himself. If that is you, buy a live chat module and skip the AI. Otherwise, let the AI cover the hours you cannot. If it never talks to a customer, you never pay.
Try it
Create a free Emporiqa account ($25 of signup credit, about 100 conversations, no card required).
Try the live demo. The demo is a premium electronics shop, and the selling behavior is identical on any catalog. Try a query like "4K monitor for video editing".