Conversion tracking

Attributing store purchases back to chat conversations that contributed to them.

In depth

Emporiqa tracks a funnel: chat session started → product added to cart → checkout reached → order completed. When the store emits an order.completed webhook, Emporiqa matches the order to any recent chat session from the same shopper and surfaces chat-attributed revenue in the dashboard. This answers the 'does chat drive sales' question with real numbers.

Related glossary entries

Configurable product

Magento's variant-based product type. A configurable has children (simple products), one per attribute combination.

CSAT

Customer Satisfaction rating. A post-chat thumbs-up / thumbs-down prompt that captures how the conversation felt to the shopper.

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Connect your products and see the chat answer shopper questions from your own catalog.

Your dashboard shows what each conversation led to.

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